Press

Press & News

Effective Packaging Design Is Key To A Successful Start-Up Brand

in , , , , ,

In today’s social media-driven world, the competition of food and beverage brands can be tough. No longer should companies settle on traditional commercials on TV, print ads, and radio. Brands are now placing importance on effective communication through design. Packaging design is an important element in getting a particular brand into people’s minds and hearts. […]

Read more

Coca-Cola Rolls Out New Healthy Soda With Fiber

in ,

With most people opting for healthier beverages, it is no wonder why Coca-Cola is brewing up a new concoction to capitalize on the growing trend. As soda sales have slowed to all-time lows over the past ten years, Coke is trying to bring a healthy soda to market that’s calorie-free, sugar-free, and loaded with fiber. Coca-Cola […]

Read more

More Than 82% of Americans Bought Organic Food in 2016

in , ,

Organic food has become more popular over recent years. In fact, more than 82% of American consumers have bought certified organic foods since last year, and the growth is increasing by 3.4% each year. According to the survey conducted by the Nielsen company and released by the Organic Trade Association (OTA), more than 100,000 households […]

Read more

Kale: The Most Popular Ingredient In Your Pantry

in , , , ,

Many types of superfoods are available for consumers and kale is one of them. Kale is considered as the hottest superfood over the past few years. You can find it in your baby food, vitamins, supplements, and tons of new clean label food and beverage products. The popularity of the green plant has even gone […]

Read more

Almost 80% of Consumers Look For Products With a Fewer Ingredients

in , , ,

Most consumers these days think about their health and the environment whenever they are shopping. According to the Market Lifestyle of Health and Sustainability (LOHAS) of 2017, shoppers are opting for products that have fewer ingredients and clean product labels. Activities related to this include buying plant-based, non-GMO, and organic products to show support to […]

Read more

62% of Americans Drink At least One Cup of Coffee Per Day

in ,

The consumption of coffee in the US for 2015 was 132.3 million pounds. That amount placed the US as one of the top eight countries regarding coffee-drinking. The coffee industry in the United States is stable albeit some weak sales in the past. One Cup a Day In a recent survey conducted by the National Coffee […]

Read more

Frozen Fruits And Vegetables More Nutritious Than Fresh Ones

in , ,

There is this old belief that eating fresh fruits and vegetables is better for the body than eating them frozen or cooked. However, a new study conducted by researchers from the University of Georgia revealed that frozen fruits and vegetables are as healthy as fresh ones. The Hurdles Of The Frozen Produce Industry This is […]

Read more

100% Fruit Juices May Cause Weight Gain in Kids

in , ,

Juvenile obesity is a significant concern in the United States.  There are many reasons why American kids are likely to suffer from obesity, and one of the biggest reasons lies in their diet. It turns out that sugar can sneak up into the food that your children eat. But while many people blame greasy fast-food […]

Read more

Mintel: 50% of Americans Look for Vitamins and Minerals in Hybrid Drinks

in , ,

Research conducted by Mintel revealed that more consumers are opting for beverages that support their fast-paced lifestyle and their health. This has led to most food manufacturers offering hybrid drinks the combine features from multiple beverage categories. While juice is considered as the largest non-alcoholic beverage market in the US, sales have only increased by 1.2% […]

Read more

Harvard’s Healthy Eating Plate vs. USDA’s MyPlate

in ,

A few years after the USDA created the new MyPlate, Harvard nutrition experts decided to set up their own Healthy Eating Plate. The changes were made to address the deficiencies in the USDA’s MyPlate, most likely caused by intensive food industry lobbying. The central message of the Healthy Eating Plate is to focus on diet […]

Read more